To Tweet or Not To Tweet, That is the Question.

It doesn’t take much effort to find more information than you need or want to hear in any given Twitter stream.  Give some folks a keyboard and pretty much anything can happen. With social networking becoming a social norm, repercussions of unwise tweeting can be a big deal – especially for businesses. 

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It’s Not Always About Your Browser

You may be surprised to learn that not all browsers are the same.  At one time, Internet Explorer was the be be-all-and-end-all of browers.  Current browser trends show that is no longer the case.  Whether you are business owner contemplating a new or redesigned site, understanding a little bit about browsers & browser trends can help ensure you get the best web design possible. 

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Businesses Take Note – New Tool Available for Local Searches

Google has unrolled a useful, budget friendly tool for businesses that count on traffic from localized searches, namely Google Tags.  Website Magazine notes its arrival is “one of the most significant (and meaningful) changes to the local search advertising landscape in a very long time” Continue reading

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PPC Opportunities Expanded Through Google Display Network

Google announced the creation of the Google Display Network this past Friday.  The network includes all non-search properties that run display advertising through Google’s AdSense program. Continue reading

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Image Building, Damage Control and Search Engine Optimization

Most business owners think search engine optimization is just a way to improve ranking in search engine results pages (SERPS), but the BP oil spill in the Gulf of Mexico has put a whole new light on working the search engines.  While the oil spill has drawn a huge volume of media attention, British Petroluem is using search engines and social networking for damage control. Continue reading

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