Google has unrolled a useful, budget friendly tool for businesses that count on traffic from localized searches, namely Google Tags. Website Magazine notes its arrival is “one of the most significant (and meaningful) changes to the local search advertising landscape in a very long time” Continue reading
Google announced the creation of the Google Display Network this past Friday. The network includes all non-search properties that run display advertising through Google’s AdSense program. Continue reading
A website, like a house, requires pretty consistant maintenance and upkeep to get the best results. Some business owners mistakenly feel that once a web design is selected and the site is built, it’s completely done. Even if your web design and construction is spot on, however, this is not the case.